My Creative Design approach for all our clients begins with a extensive Discovery meeting which allows us to paint a picture on where our creative design  process will provide you solutions and high return results. 
I make sure we create a mood board for your brand as well as a customer avatar for your main customer demographics. Do you ask what is a mood board and customer avatar?  Well, a mood board is were we characterize your style with fonts, colors, and design approach. What this means is each mood board gets a font, set of colors as well design (ex. contemporary) attached to it. Once we find a mood board that works as well for your brand we use it. How a customer avatar works is we create a specific set of characteristics of your main core demographics. What this allows us to do is understand how they think, buy, use websites, what grabs their attention, etc. This is what allows for high returning results!